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[VMS2018] Mitsubishi Motors Vietnam introduces the new global message of “Drive your Ambition”

Ho Chi Minh, October 24th, 2018 – Mitsubishi Motors Vietnam (MMV), with the “Adventure and Progressive” brand philosophy and “Ambition” of conquering all passion roads, has turned the message of “Drive Your Ambition” to a strong and powerful experience space at Vietnam Motor Show 2018.


This is the impressive message of Mitsubishi Motors Vietnam at Motor Show delivered by not only launching its impressive booth design with new brand identity but also through the introduction of strategic products with the modern and practical design such as the Mitsubishi XPANDER – the next model with Dynamic Shield design language to be launched in August, along with the Outlander and Pajero Sport – two first models applied the “Dynamic Shield” that have been introduced in Vietnam.

At the Vietnam Motorshow 2018, the “Adventurous and Progressive” spirit will be fully transformed through the outstanding lineup at Mitsubishi booth: Outlander – with the superior performance and sound insulation; Pajero Sport – strong, luxurious car; Attrage – fuel-efficient car; Triton Athlete – a pick-up with spacious interior, and reliable performance.

Especially, Mitsubishi XPANDER which is attracting the attention and warm response from Vietnamese customers is also officially introduced to event visitors. Since its launch in early August, XPANDER is appreciated by its modern design, spacious interior for up to 7 people, practical utilities following the Omotenashi philosophy and competitive price at only from VND 550 million.

Coming to Mitsubishi Motors Vietnam’s booth, customers will be able to drive Mitsubishi cars to experience the strong performance, outstanding- durability and impressive fuel economy. MMV also introduces the theme song “Ambition to Explore” to introduce the new brand essence of inspiring adventure spirit and conquering all passion roads.

We are ready to invite you in MMV booth at SECC- 799 Nguyen Van Linh, Dist. 7 Ho Chi Minh City from 24th to 28th Oct, 2018